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Shift Happens: The Value of Unlearning and Relearning

You know this, but I’ll say it anyway. Culture is always emerging.

You get what that means, right? That the world and ways around you are always shifting — always innovating. The introduction of new things and new methods continues to happen every moment of every day, whether or not we are willing to embrace it. The larger question lies in how we choose to respond. Do we welcome the uncomfortableness of the new or do we double down with a comfortable existence in the world?

Regardless, shift happens.

Am I allowing this shift to happen in me? Always for the good? Always letting go of the old me in order to make room for the new, less comfortable me? I have to be honest with you for a moment: Every morning, I wake and have to check myself because it feels like the ground beneath my feet continues to shift. I feel compelled to regularly address the question: Who am I?

Rev. Dr. William D. Gibson

Around our country, overt hate and xenophobia have stepped out from behind a thin veil in a sprint to become the new norm. It’s bolstered by unapologetic fearmongering and outright lies. And, it’s insane. I refuse to allow it to gain a foothold among the space Christ calls me to steward in the world — a place of peace, hope, and justice. I simply refuse. Being a United Methodist demands that I “do no harm,” “do good,” and “stay in love with God.”

How do I allow myself to be undone and recreated by the grace of God? There’s enormous value in the process of unlearning my cultural identity as an American Christian and relearning what it means to be a follower of a rogue revolutionary, un-American, Middle Eastern-born person of color, represented in Jesus the Christ. Secondly, how does my personal undoing become a part of a corporate rebirth — shifting from individual to community?

I am always drawn to Matthew’s telling of the Sermon on the Mount, which you can read in chapters five through the beginning of seven in the Gospel of Matthew. There, you have this 30-something newcomer, sitting on a hillside near the Sea of Galilee, with disciples, followers, and the curious gathered around. Among people who have been shaped for generations under the Law of Moses, Jesus calls into question everything that had defined their perspective of the world. He basically said in varying ways, “You have heard the law that says _______________. But now I say _______________.” Jesus was rewriting the Torah on the fly! Surely people were reflecting (maybe even out loud), “Who does this guy think he is?” Can you imagine the internal struggle going on within those listening to Jesus? He called into question their cultural formation and challenged them to see the world — including the “other” — through a new lens. The lens of Christ.

This unlearning and relearning process can be painful, but it is a necessary part of spiritual growth and re-formation. It inescapably remains at the core of what it means to be a follower of Jesus. And if the statement “culture is always emerging” is true (and it is), then how are you I emerging as part of the Body of Christ within the neighborhood, community, region, nation, and world? How are our individual actions creating space for a fresh, communal voice to rise up above the bombastic noise we (and others) are hearing?

As we move toward a CrossOver Year in the Greater Northwest Area, beginning this Advent season, these questions could never be more important than they are now.

Shift happens. While making room for others, how will you respond in the midst of it and cross over to life? A new season is dawning. Let’s make the road by walking into the new.


Rev. Dr. William D. Gibson serves as Director of Innovation for a New Church for the Greater Northwest Episcopal Area including the Alaska, Oregon-Idaho and Pacific Northwest Annual Conferences.

An Ordinary Revival has started…

Across the northwest, rooms filled with ordinary people are putting their trust again in an extraordinary God!

This video provides a snapshot of the ‘Love Thy Neighbor’ Ordinary Revivals as they crossed the Greater Northwest last summer, seeking to inspire new connections between faithful people and the communities they live in. These revivals remind us that God is indeed at work outside the church and that there is strength in diverse communities that keep their hearts open to cries for justice.

Keep your eyes open for information on revivals coming to Boise (ID), Anchorage (AK) and Tri-Cities (WA) in the spring of 2019.

Learn more: ordinaryrevival.org

Breaking Down Walls: Reframing Affinity

By Rev. Dr. William D. Gibson

The church has been making headlines as of late but not for the best of reasons. On the unsettling political front we hear conservative political pundits (along with some conservative evangelicals) using Scripture to justify some of the administration’s most divisive policies. And now with the formation of a Justice Department task force announced this past week by United Methodist and US Attorney General Jeff Sessions, devotion to defend religious liberty has reached new heights.

The Trump Administration is doubling down on building walls between people and protecting white privilege. Amid a war on immigrants and people of color, families have been torn apart, causing irrevocable psychological damage to many young children in the process. And while many progressive churches are fighting back and organizing strategically, much of Evangelical Christianity continues its slippery slide into alignment with an administration, trading the Church’s responsibility to act as a force for the common good for political access and gain.

So, in a season when like-mindedness, political affiliation, and fake news represent skewed affinity, what is the Church’s responsibility when it comes to its own culpability? After all, we have built an Empire on affinity. And, as I have argued before, we need to check ourselves and reconcile the church’s role in building a culture of exclusion.

Much of the existing strategies for congregational development across our denomination elevates the consideration of affinity between pastors/leaders and the mission field/communities to which they are appointed. However, I want to de-emphasize this notion. And, yes, I am aware that there will be folks who disagree. Regardless, here is my argument.

First, strategies around leveraging affinity groups are based on the Church Growth Movement (CGM), which came into view in the 1960s. The 1950s and 1960s represented years of significant upswing in church attendance and engagement. The CGM was actually birthed by Donald McGavran at Northwest Christian College in Eugene, Oregon. I find it ironic that the CGM was given life in our context; what is today (as you now know) called the “None Zone,” where there are more people outside of the church/Christian community than anywhere in the United States.

Essentially, in the 1960s, alarm bells were going off around the exiting of young adults from the church, much like today. In the midst of a twentieth-century crisis there was a struggle for Christian identity, which found devision among races. During these years, and in the midst of a fight for civil rights, white supremacist hate groups, most of which undauntedly claimed a legacy of Nazism, radically promoted their belief that white Christians were God’s chosen people.1 Though the ideologies of these groups varied, history shows that these groups primarily directed their vindictiveness toward Jews, homosexuals, and other minority persons of color, especially African Americans.

Upon this backdrop there grew strategic considerations for church growth within Evangelical Christianity. Resulting from scientific principles and set on 30 years of missionary experience in India, McGavran founded the Institute of Church Growth around the vision that congregations must be formed from homogeneous groups of people, and that it was important for folks to feel comfortable and “at home” with others. People with similar skin color, beliefs, priorities, fears, hopes, etc. would successfully grow in community together. McGavran expressed his theory on the sociological implication of Christian community development, by stating:

“[People] like to become Christians without even crossing racial, linguistic or class barriers… It has been found that where cultural obstacles are recognized and new converts nurtured in churches of their own culture, the evangelistic efforts are far more effective…”2

The base premise was that because people indeed have prejudices, that these biases should be used and made as an aid to Christianity, drawing individuals together in comfortable and like-minded groups.3  This was based on the idea that church growth professionals believed that in the struggle for Christian identity, and the overall Christian movement, most opposition in society was not theological, but instead sociological. A broad example is that Sundays contained the most segregated hour of the week.

There are several “church growth” models, many of which are present still today in strategies for congregational development. These bear witness to the CGM and include the following examples: mega-church, cell church, Alpha course, Natural Church Development, seeker sensitive, soul-winning, and other similar programs and methods. It is absolutely true to state that our natural human tendency is to be drawn to others who are just like us in every way. We have what Parker Palmer calls an ancient fear of “the other.” This is embedded in our humanness, so it would make sense to leverage this for some sort of gain, right? That is what the CGM proposed to capture; a formulaic approach for the Christian movement. And, as the CGM began to cross from the twentieth to the twenty-first century, methods leveraged our dominant American consumer culture, drawing upon marketing and sales strategies.

As good as this sounds, when we consider embracing the “Good news that will bring great joy to all people” (Luke 2:10, NLT), sacrificing the theological position over sociological truths is contrary to the gospel. The gospel subverts such a posture. The gospel reaches cross-culturally and reflects the “kin-dom” of God, representing all races and ethnic groups equally. The gospel breaks down the barriers that divide us, for “there is no longer Jew or Gentile, slave or free, male or female. For we are all one in Christ Jesus” (Galatians 3:28, NLT).

In short, Jesus desires to subvert these natural human tendencies in us, nudging us toward “the other” with whom we, more often than not, do not share a common affinity.

Is there a time when this makes sense? Yes. I believe that affinity is most important when it relates to persons of color who find themselves in a dominant white culture. Cultivating a safe space around affinity in this instance is absolutely appropriate and very much needed in this current season. And, white leaders in the church need to not only become advocates and allies, but we need to use our privilege to equal the playing field. As leaders, if we do not allow Jesus to subvert the tendency we have in our own lives to default to what’s most comfortable, and then model what it looks like to step into unfamiliar relationships with others, how do we expect our communities of faith — new and old — to do the same?

While affinity appears natural in developing safe and courageous spaces, I do not believe it should, today, be a primary consideration for how we foster Christian community. Instead, I believe that we should more readily embrace intercultural competence as the primary lens through which we understand ourselves and then see and engage the world around us. This is an inside-out move that would begin to provide visible evidence of an invisible grace working within each of us.

How will you allow Jesus to subvert what might be hidden deep within, so that you can be more effective at breaking down walls? The lives of your neighbors depend on it.


1. John Butler, Grant Wacker, and Randall Balmer, Religion in American Life: A Short History, (New York: Oxford University Press, 2000), 443.

2. Martyn Percy, “How to Win Congregations and Influence Them: An Anatomy of the Church Growth Movement,” Modern Churchman, 34 (1992): 25.

3. Ralph H. Elliott, “Dangers of the Church Growth Movement: Is it possible to maintain our identity as the church and to be a ‘successful’ institution as the same time?” The Christian Century, 98 (August 1981).

It’s Time to Innovate for Change

By Rev. Dr. William D. Gibson

Don’t you think it’s about time to embrace innovation, for a change? Actually, what we sometimes forget is that innovation is about change. Culture is always emerging — the ever-ticking clock ticks — and it would be an understatement to say the church doesn’t do well to keep up. “The times they are a-changin’,” — always — to reference the poetic genius of Bob Dylan. If you can stomach it, simply look at your news feed for glimpses of the upside-down world of “alternative facts,” “fake news,” and the minute by minute, widening political and theological divide.

No misunderstandings intended here; I am not inferring that the church is suppose to become culture… What I am saying is that we — as the church — have been slow to engage culture, move beyond  think-out-of-the-box conversations, and actually do more that would accurately reflect innovative ways to influence culture. In our current climate, we’ve got to shift beyond carving out “safe space” and now create more “courageous space,” to riff off one of my ministry team partners, Kristina Gonzalez.

So, what does it mean to be innovative?

One of the most influential books I read as a young, rookie business entrepreneur was Peter Drucker’s Innovation and Entrepreneurship: Practice and Principles (Harper & Row, Publishers, Inc. 1985). In the opening chapters, Drucker explained that entrepreneurs can’t help but be innovative. Entrepreneurs innovate. Period.

From Drucker’s perspective, innovation wasn’t a technical activity. It was economic or social. In other words, innovation was wonderfully nuanced by the emotional temperament of humanity. It engaged the deep recesses of our creativity (both producers and consumers), which was often suppressed by sensibility and certainty.

Over the years, the church has tried to embody innovation through the business phrase “best practices.” For the business world, “best practices” were about maintaining quality and establishing benchmarks. In the church, however, we’ve had a tendency to see “best practices” as program options that will ensure our success. If they worked in that church, then surely they will work in our church. A tempting argument.

The problem — as I have alluded — is that the church is not as adaptive as Corporate America. We don’t like change. We are drawn into it kicking and screaming. Or, at the very least, we are so guarded that our fear of change keeps us from operating out of the box.

In 2011, I stumbled upon a valuable little book written by Stephen Shapiro. In Best Practices Are Stupid: How to Out-Innovate the Competition, Shapiro argues that the time has come to be more innovative about the way we innovate. His core argument rests upon this premise:

“Following in the footsteps of  others is the fastest way to irrelevancy. Instead, create your own path. Find new and creative ways of staying ahead of the competition. Only through repeated, rapid, and efficient change can an organization survive and thrive in today’s volatile marketplace” (pp. 6).

Neither Shapiro or myself are saying that we should ignore “best practices;” not at all. In fact, it is extremely important to understand what is working in a particular context and why it is working. There are always nuggets that may spark something that works in our setting. But… It’s a mistake to think that a “best practice” is a silver bullet answer for a declining church that lacks creativity and innovation. We’ve got to move beyond a “plug and play” approach to “best practices” and start focusing on what I call contextual problem solving. This is the more robust pathway toward creativity and innovation in ministry.

“It’s a mistake to think that a ‘best practice’ is a silver bullet answer for a declining church that lacks creativity and innovation.”

Many argue that “best practices” for the church allow the church to at least do something. This is true. However, we want to move us from “at least doing something” to actually advancing the mission of the church; to make disciples for the transformation of the world. I desire to make a difference; to change the crazy world in which I find myself. My hope (and assumption) is that you do as well.

So, what would it look like for you and I to be more innovative in our work? What would it look like to engage culture, elevate the gospel above the noise of this world, and challenge ourselves (and others) to change? That will take a very different and practical approach. It’s risky. It’s kind of like… No; I would say it is exactly like “walking by faith.”

I hope you’ll check out our web presence on the Greater Northwest Area website. You’ll learn more about the values undergirding our work and can find resources and ideas to spark movement in you and your mission fields; ideas that help shift your work toward being a contextual problem solver. If we are going to create new places for new people, especially considering our current political and theological climate, then we are going to have to embrace such a time as this. It’s time to innovate for change.

insideout: What if we focused on abundance?

Using the vivid example of creative problem solving featured in the movie Apollo 13, the Rev. Dr. William (Bill) Gibson offers a fresh look at the feeding of the multitudes in Matthew’s Gospel discovering a message for today’s church. Gibson argues that too often in the church, we allow our anxieties to shift our own thinking away from “what God is already up to” toward what he calls “the scarcity of the moment” to the detriment of what is possible.

Transcript:

There is no question, that in what is emerging as a post-Christian America, that there are challenging times for the church.

But it’s in these anxious moments when we’re trying to navigate a 21st-century landscape of how to do church differently that we become anxious; we talk about what we don’t have rather than what we do have. We say we don’t have enough money, we don’t have enough people, we don’t have the right facilities, it’s not possible. We get caught up in the scarcity of the moment rather than the abundance of God.

I’m reminded of this story – I don’t know if you remember this or not, Apollo 13. Now if you are a movie buff you probably seen the movie with Tom Hanks in it, right? This is a mission to the moon, and on the way to the moon they have this problem with the spacecraft.

Three of the four Apollo 13 Flight Directors applaud the successful splashdown of the Command Module “Odyssey.”

After the famous words, “Houston, we have a problem,” Gene Kranz gathers all the NASA engineers into this room to begin this problem-solving exercise. All this chaos ensues and everybody’s arguing about which problem should take priority. There’s just this lots of noise that it’s an engine issue, it’s an oxygen issue, it’s all these kinds of things.

And finally Gene Kranz says, “cut it out! Just be quiet. Can we start with what on the spacecraft is working?” And once they turn their attention away from the problems and issues to the assets on the spacecraft they begin to problem solve in a way that became one of NASA’s greatest accomplishments. They brought three astronauts safely back to Earth.

The same thing happens in the church. We get caught up; our anxiety drives us to begin to think about what’s not possible and it turns our attention away from the things we’ve been blessed with.

Matthew chapter 14 also is a story where Jesus is there on the side of the shores of the sea of Galilee and this large crowd has gathered. And it’s getting late and the disciples come to Jesus and they say, “Hey, I don’t know if you’re aware of this, the sun is going down. We need to send these people home. You need to ask them to go home because they’re going to have to eat.”

And Jesus said, “That won’t be necessary, you feed them.”

The disciples look at each other, like, “he’s crazy, right?” And they say to Jesus, “That’s not possible. I don’t know if you are aware of this but we only have these two stinking fish and these five loaves of bread.”

Jesus, in that moment, recognizes a teaching opportunity. He says, “bring them here.” So Jesus essentially says bring me what you have and he takes what the disciples are offering and he blesses it and it multiplies enough to feed a multitude of people.

Our anxiety causes us to turn our attention away from what God is already up to. It causes us to focus on the scarcity of the moment. What if we were to turn our attention to the abundance of God? What if we were to bring Jesus what we have?

What if?


Rev. Dr. William D. Gibson serves as Director of Strategic Faith Community Development for the Greater Northwest Area of The United Methodist Church.

This episode of insideout was e-filmed and edited by Rev. David Valera. Valera serves the Pacific Northwest Conference of The United Methodist Church as Director of Connectional Ministries.

insideout: Dispelling the Myth of Best Practices

This episode of insideout explores the essential role of deep listening in fostering true innovation, and what that means for a church often fixated on ‘best practices.’ According to Rev. Dr. William (Bill) Gibson, “it’s a mistake to think that a best practice is a silver bullet answer for a declining church that lacks innovation and creativity.”

Transcript:

Over the last fifteen plus years, the Church has tried to embody innovation through the phrase best practices.

In the business world, best practices were about maintaining quality and establishing benchmarks. In the Church, we’ve had a tendency to see best practices as a program option to ensure success. If they worked in that church, then surely they’ll work in our, right?

But here is a major problem. The church is not as adaptive as corporate America. Often, by the time we implement a best practice, we are behind the curve in a world that is changing before our very eyes.

In 2011, Stephen Shapiro wrote this valuable little book entitled Best Practices Are Stupid: 40 Ways to Out-Innovate the Competition. Now before you claim that I am hating on best practices let me offer some clarity. Neither Shapiro or myself through this video are saying that we should ignore best practices, not at all.

It’s important for us to know what is working in a particular context, and why it works. But it’s a mistake to think that a best practice is a silver bullet answer for a declining church that lacks innovation and creativity. Rather than a plug and play approach, we should be focusing on contextual problem solving. Instead of trying something that will attract people in our doors, we need to step outside of our walls and engage in deep listening with real people, not just guessing what they want.

Think about this. Jesus was innovative in how he talked. He engaged the cultural language while also, likely, having the ability to speak three languages: Aramaic, Hebrew and Greek. This allowed him to draw upon a number of cultural methods in order to convey his message. Jesus captured the attention of his populist audience through overstatement, hyperbole, pun, metaphor, proverb, paradox, poetry, irony, and the use of questions. Through these devices Jesus connected with people in very powerful and personal ways. He used every tool in his toolbox. He helped people to unlearn and relearn what they have been taught their entire lives. See the Sermon on the Mount.

In fact, in Matthew Chapter 5, de demonstrates this unlearning and relearning activity by saying things like you have heard the law that says this, now I say this. I love verses 43 and 44. Jesus says, “You have heard the law that says ‘Love your neighbor and hate your enemy.’ But I say, love your enemies, pray for those who persecute you.” Now that’s a verse that some Christians just simply want to ignore.

We sometimes forget that innovation is about change. The late Steve Jobs was famously quoted saying, “People don’t know what they want until you show it to them.” The next time that you’re tempted to plug-and-play a best practice, what if, instead, you learned from it? Then, stepped outside your doors, engaged the very people you want to reach, and listened carefully for what they don’t know they want. And then you show it to them.

That is innovation. What if you simply showed them faith, hope, and love. Faith, hope, and the greatest of these, love.

What if?


Rev. Dr. William D. Gibson serves as Director of Strategic Faith Community Development for the Greater Northwest Area of The United Methodist Church.

This episode of insideout was e-filmed and edited by Rev. David Valera. Valera serves the Pacific Northwest Conference of The United Methodist Church as Director of Connectional Ministries.

Insideout: Discover, Claim, Live

Transcript:

Have you ever experienced a tradition or activity that you thought was weird?

Or, simply found yourself saying things like, “I just don’t get it…”

Our tendency is to think that our perspective is the norm for society.

In these moments, we are not acknowledging the lens through which we see the world. We are not taking into account the vast cultures and subcultures of our world, country, region, and neighborhoods.

But this “weirdness” actually represents an inability or an unwillingness to realize that our way is not the only one. But you knew that; right?

We have to be willing to see the world from a different perspective, while checking our own.

In Matthew 13, Jesus teaches about understanding the secrets of the Kingdom of Heaven. Those who listen to his teaching are going to be given greater understanding. He goes on to say “Blessed are your eyes, for they see; and your ears, for they hear.”

Several years ago I was introduced to the teachings and work of Mikhail Bakhtin whose work connects our approach to intercultural competency.

He said, “In order to better understand a foreign culture, one has to step enter into it, forgetting your own, and view the world through the eyes of the foreign culture.”

In other words, we have to be willing to intentionally look at the world around us from a completely different perspective while checking our own biases.

In fact, that is what insideout represents for me. If you haven’t noticed, the “insideout” logo is backwards and that’s intentional.

Think of the logo being printed on the outside of a t-shirt. And as you put that t-shirt on, you look outward through the front. The logo is going to appear backwards. You’re looking from the inside-out.

It’s a reminder that we have to be aware of the lens through which we view the world — those voices and experiences that have shaped our identity — parents, grandparents, teachers, coaches, bosses, peers, enemies, etc. And we replay those voices over and over in our heads, don’t we?

To acknowledge and teach through this, I use three simple moves, Those moves are: Discover, Claim, and Live.

1) Discover — which refers to an intentional move to intersect and engage culture — maybe one that seems weird, different or foreign to you.

2) Claim — which asks us to rediscover from Scripture; from the gospels, ways of understanding our world, while claiming Jesus’ example.

And 3) Live — which challenges us to answer the “So, what?” question; a challenge to change and become a living example of Hope and Love to those around us.

Believe it or not, these simple moves, can help you find grace in the strangest of places

Are you interested in making the world a better place? Then that has to start with you and with me…

What if we intentionally looked from a different perspective in order intersect culture, elevate the gospel, and challenge to change?

What if?


Rev. Dr. William D. Gibson serves as Director of Strategic Faith Community Development for the Greater Northwest Area of The United Methodist Church.

This episode of insideout was e-filmed and edited by Rev. David Valera. Valera serves the Pacific Northwest Conference of The United Methodist Church as Director of Connectional Ministries.

Special thanks to Rev. Craig and Sharon Parrish.

Recovering Vision: Getting to why?

By Rev. Steve Ross

Vision is the word I use to describe why a congregation exists. The big huge purpose of the church is making disciples of Jesus Christ for the transformation of the world. But that mission statement is a purpose bigger than any congregation can fulfill on its own. Vision is the particularization of the mission in a specific community of Christians at a specific time. It deals with two questions that have real, but constantly evolving answers.

  • Who are the specific people we called to engage in the life of discipleship?
  • What is the specific transformation we are called to bring now?

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Creating Space

By Rev. Dr. William D. Gibson

Most of us desire a sense of belonging and purpose in the world. And during difficult seasons, such as our current political climate, we long for safe spaces to find hope. This season presents a unique opportunity for the church.

Many, if not all, church leaders and laity I encounter across our church hold a common thread: A large majority would love to have more young people in their churches. But does our corporate desire translate to creating space within our church families for these long-lost siblings?

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Important Steps: A Coaches Perspective

By Dr. Neil Tibbott, Executive Director of LeadershipOnRamp

One of the most famous coaching references you may have heard is the story about legendary football coach Vince Lombardi, who spoke to his team at the beginning of a season about the basics. At the first practice, he lifted a football for the entire team to see and said, “Gentleman, this is a football.”

In training for ministry, we sometimes skip important steps that help facilitate growth. If we miss those basic steps, then churches struggle to gain a foothold in the very communities they hope to serve.

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